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Are you in search of a free weblog planner template to maintain your weblog posts on monitor?

Creating efficient habits as a blogger is key to turning into profitable in your content-focused enterprise. It stands to purpose due to this fact, that utilizing a really easy weblog planner is one thing that may assist dramatically reinforce adherence to these good habits you’ve outlined for your self.


Need My Free Weblog Planner Template (Printable & Downloadable)?

Seize my free weblog planner in printable Google Doc and PDF format (which helps me plan content material that reaches 500,000+ month-to-month readers at this time).


How does a weblog planner issue into all of this? Nicely, from the second you select to start out a weblog, you’re offered with lots of latest duties, to-dos, challenges and time-consuming expertise you’ll be constructing. It may be straightforward to get distracted, lose focus or end up feeling overwhelmed by the sheer variety of issues in your plate.

That’s precisely when it pays dividends to have a weblog planner you’ll be able to fall again upon—a printable (or downloadable) doc that may information you thru the method of arising with weblog submit concepts, doing considerate key phrase analysis, writing, nailing your Search engine marketing greatest practices, hitting publish and selling that content material the place your readers spend time on-line.

Free Weblog Planner: #1 Printable Weblog Put up Planner Template (and Checklists) in 2022

  1. What’s in this Free Blog Planner Template (Bundle)
  2. Blog Planner Keyword Research Checklist (Brainstorming Topics)
  3. Blog Planner SEO Checklist: 10 Best Practices to Follow
  4. Blog Planner Promotion Checklist
  5. How to Use the Blog Planner Calendar (Weekly To-Do List)

Disclosure: Please word that a few of the hyperlinks beneath are affiliate hyperlinks and at no extra value to you, I’ll earn a fee. Know that I solely advocate services I’ve personally used and stand behind. While you use one among my affiliate hyperlinks, the corporate compensates me, which helps me run this weblog and preserve my in-depth content material freed from cost for readers (such as you).

This information will assist stroll you thru every of the sections which can be included in my free weblog planner printable template. And keep in mind, every part will assist preserve your weblog posts on monitor—and your weblog working easily as you implement your broader progress methods.

1. What’s in my Free Weblog Planner Bundle

Blog Planner Template (Free) Download by Ryan Robinson

Right here’s the whole lot that is available in my free weblog planner bundle:

  • Brainstorming prompts and concepts for arising with good weblog matters
  • Key phrase analysis guidelines to ensure your content material concepts align with actual wants
  • Editable weblog submit define & Search engine marketing-driven writing template to observe (in Google Doc format)
  • Search engine marketing guidelines to nail all your search engine marketing greatest practices
  • Promotion guidelines for guaranteeing your content material maximizes its probabilities for achievement
  • Content material (editorial) calendar to visually plan out your weblog posts on a schedule (in Google/Excel Sheet format)
  • Weekly to-do checklist with clear duties that ladder as much as rising your weblog

Now that we have now a transparent image of the whole lot that’s within my free weblog planner bundle, let’s dive in and discuss extra about easy methods to use all of those paperwork to your benefit.


Need My Free Weblog Planner Template (Printable & Downloadable)?

Seize my free weblog planner in printable Google Doc and PDF format (which helps me plan content material that reaches 500,000+ month-to-month readers at this time).


2. Weblog Planner Key phrase Analysis Guidelines (Brainstorming Matters)

Once I write weblog posts, I at all times begin first with a brainstorming session. There are at all times just a few important packing containers that I attempt to tick off earlier than I add new (permitted) blog post ideas to my editorial calendar.

Screen Shot of Doing Keyword Research (as Part of Blogging)

Here are my proven steps to brainstorming winning content ideas that’ll generate real readers for your blog.

1. Understand Your Target Audience

The first part of my blog post topic brainstorming session is thinking about what my target audience wants and needs.

Here are a few ways you can learn more about your target audience:

  • Explore social media platforms: Social media is one of the top ways to learn about current trends and interests in your niche. You can search hashtags, users, groups, and followers in your niche to learn more about your target audience.
  • Check out Quora and discussion forums in your niche: Quora and online discussion forums are a great source of relevant information about your target audience’s interests.
  • Watch YouTube and Listen to Podcasts: Videos and podcasts are another area that can reveal trends in your niche.
  • See what your competition is up to: Learn what your competition is already delivering. Are they missing important content in your niche? Can you improve on what is already out there? What are people asking for in the comment section of your competitor’s blog posts?

For a more thorough analysis of understanding the needs of your audience, I’ve written a guide that includes 11 smart ways to find your target audience.

2. Perform Keyword Research

Keyword research is another way to determine which topics to write about on your blog. Keyword research allows you to map your reader’s needs to actual keywords they’re searching for in order to get the answers they’re seeking.

Doing Keyword Research to Make Sure You're Writing Smart Blog Content

Once you’ve determined what topics they may be interested in, you can also learn what keywords they’re most likely to use when searching for answers on Google and other search engines.

For a free search keyword research tool, you can use Google’s Keyword Planner or Twinword Ideas. In the present day, I take advantage of the extra premium-priced Search engine marketing software, Ahrefs to do my very own key phrase planning, however it’s not an important expense if you’re nonetheless within the earlier days of running a blog. That being mentioned, it’s extraordinarily highly effective for figuring out which key phrases you must focus your content material round—so you probably have a good friend or two who’d be concerned about splitting the price, Ahrefs is a superb funding.

While you’re doing key phrase analysis, there are two essential elements into consideration:

  • Key phrase search quantity
  • Key phrase problem

Key phrase search quantity is the variety of those that seek for a given phrase or phrase in a month. I’ll use Google’s key phrase planner to point out you an instance of key phrase search quantity.

Under, I typed within the time period “greatest journey locations” to see if that is one thing that folks seek for on Google:

Screenshot of Google Search Results and Keyword Volume During SEO Research Process

The outcomes present me that 1,000 – 10,000 individuals seek for this phrase every month. The outcomes additionally present me different related phrases that folks seek for like “greatest trip spots” and “greatest locations to journey.” Actually, these different associated phrases really yield 10,000 – 100,000 searches every month.

Subsequent to the common month-to-month searches column, there’s a column that claims Competitors. That is the part that exhibits you the estimated key phrase problem—suggesting how difficult it’ll be to rank your content material for every specific phrase. For every of those phrases, the key phrase problem is “low.” That’s actually excellent news for a possible journey blogger.

Briefly, the evaluation you’ll be able to stroll away from this screenshot with, is {that a} very sizable variety of individuals are trying to find these phrases, however there aren’t lots of people writing about them (at this time). Right here’s a system I normally search out when selecting which key phrases to focus on for my upcoming content material calendar:

Medium to excessive search quantity + low key phrase problem = the proper key phrase to your weblog submit.

If you’ll find low competitors key phrase phrases with a significant quantity of month-to-month search quantity in your area of interest, that’s the candy spot to go after.

3. Choose a Successful Weblog Put up Matter to Pursue

Picking Blog Topics to Write About (Stock Image) and Blog Planner

what your readers wish to learn, you’ve picked the proper key phrase phrase, now you might want to translate that into an article matter and dealing headline.

Going again to our instance of the journey weblog, we will select the perfect matter based mostly on our key phrase phrase above. I’ll select “greatest trip spots” because it has the next search quantity than “greatest journey locations.”

Occupied with your audience, the time period “greatest trip spots” could also be a bit of broad. Greatest trip spots for whom? On this case, we’ll select to jot down about the perfect trip spots for households. That provides the weblog submit a really particular path that helps a particular group of individuals.

From there, a journey blogger might use their very own expertise and analysis to jot down about the perfect locations for households to trip.

For a working headline, I’d use one thing like:

  • The Greatest Trip Spots For Younger Households in 2022
  • 11 Greatest Trip Spots For Households to Journey This 12 months
  • 11 Greatest Trip Spots Your Household Will Completely Love

4. Select a Weblog Put up Kind (Information, Roundup, Evaluation)

The very last thing to find out throughout the brainstorming stage, is what sort of weblog submit you’re writing.

Screenshot Example of Different Types of Blog Posts on ryrob

There are a variety of various instructions which you could take a weblog submit. Some fashionable ones embody:

  • Guides and how-to’s
  • Opinions
  • Roundups
  • Checklists
  • Interviews
  • Case Research
  • Listing articles

For a weblog submit about “greatest trip spots for households” I’d extremely advocate utilizing a list-based format. This implies you’d be itemizing out X variety of locations around the globe (probably in grouped sections) that’d be nice spots for households to trip.

3. Weblog Planner Search engine marketing Guidelines: 10 Greatest Practices to Observe

Blog Planner Stock Image (Photo on Desk)

I discussed key phrase analysis above, and that’s one a part of the broader Search engine marketing course of for each blogger. Search engine marketing, or search engine optimization, is the way in which Google (and other search engines) rank content in search results for their users. The more SEO-friendly your content is, the more likely you are to rank higher in a Google search result for the terms you’re writing about.

My SEO checklist includes a few important steps to help your content rank on search engines. I also recommend using the Yoast plugin for WordPress for preserving monitor of how Search engine marketing-friendly your content material is.

Right here’s the goal key phrase phrase my roundup of the perfect running a blog jobs web sites is focusing on:

Blog Planner (SEO Checklist Screenshot) Template and Example of Blogging Jobs Post

And from there, right here’s the remainder of the Yoast Search engine marketing suggestions all crammed out:

Free Blog Planner (SEO Checklist Example) Screenshot from Blogging Jobs List

Now, let’s dive into the Search engine marketing guidelines portion of my weblog planner.

1. Selecting a Good Key phrase (or Phrase)

Step one is to decide on your focus key phrase phrase that you just’re going to make use of for the weblog submit. Since we already coated this level earlier on this submit, we’ll go forward to the subsequent step.

2. Are Your Headers Absolutely Search engine marketing Optimized?

Your headers are an optimum place to spice up your Search engine marketing rating for a weblog submit. Just a few  issues which can be important to creating our headers Search engine marketing prepared:

  • Be sure to solely have an H1 header as soon as (submit title)
  • Observe correct header hierarchy (H2 sub-header sections with H3 subtopics inside)

I take advantage of this cascading construction in every of my weblog posts. You’ll be able to see how that is completed on my weblog submit Tips on how to Make Cash Running a blog. The highest header is an H1 header (my submit title):

Title and Header Examples from My Downloadable Blog Planner Document

I take advantage of an H2 heading for the primary main part of this weblog submit:

Writing an Introduction and Conclusion During Your Blog Planning Process

That is an instance of an H3 heading which is a subtopic inside my subheading:

Screenshot of Affiliate Programs Article as a Planning Resource

Yoast may help information you about easy methods to optimize your headers. For instance, Yoast will advocate utilizing your key phrase phrase (or key phrase phrase synonyms) in your heading and subheadings. In case your weblog submit is weak on this, it should provide you with a warning.

3. Are You Utilizing Your Key phrase Phrase In-Textual content (Key phrase Density)

Your key phrase phrase must also be woven all through your content material. Take the time to repeat your chosen key phrase or key phrase phrase in the principle physique of your textual content.

In my information Tips on how to Begin a Weblog, I take advantage of the key phrase phrase “easy methods to begin a weblog” two occasions within the opening part alone:

My Free Blog Planner (Screenshot) of Keywords and Anchor Text Examples in Your Blog Posts

These key phrase phrases ought to be written in a manner that reads naturally in your writing however repeats many occasions in your content material. Yoast will let you recognize for those who’ve used your key phrase phrase usually sufficient in your weblog submit below the class “key phrase density.”

4. Use Outbound Hyperlinks and Inside Hyperlinks

Outbound hyperlinks and inside hyperlinks are two issues that Google makes use of to rank content material. Outbound hyperlinks consult with hyperlinks you embody in your content material to different web sites, and inside hyperlinks are hyperlinks you employ to hyperlink to different weblog posts you’ve written.

Yoast retains monitor of what number of exterior hyperlinks you’ve included in your content material and gives you some steering on you when you might want to embody extra. Goal for linking out to not less than 3 to five authoritative web sites (on non-competitive matters) in every of your weblog posts.

5. Optimize the Meta Description

A meta description is the tiny blurb that comes up after a hyperlink in a search engine end result. You’ll be able to write and edit your meta-description utilizing Yoast’s plugin close to the underside of your WordPress editor, if you’re enhancing a submit, like so:

Screenshot Example of Meta Description in SEO

It’s really useful by Yoast to incorporate your key phrase phrase once more in your meta description, normally someplace close to the entrance.

You’ll be able to see one other instance of how I did this for my weblog submit Tips on how to Select a Area Identify:

Screenshot of Choosing a Domain Name Article SEO Ranking

The key phrase phrase “how to decide on a website identify” is written once more in my meta description beneath the title in a Google search end result.

There’s additionally an optimum meta description size that Yoast will provide help to decide. Descriptions which can be too lengthy are lower off, however after they’re too quick you’re lacking out on valuable actual property.

6. Is Your Key phrase Phrase Distinctive?

One other factor that Yoast searches for is for those who’ve used the key phrase in earlier weblog posts. Usually, you’ll solely use a particular goal key phrase phrase as soon as. You might select to do different weblog posts which can be much like drive visitors for related searches, however the precise key phrase phrase is normally solely used as soon as per weblog.

7. Search engine marketing in Picture Alt Attributes

Picture alt attributes, often known as “alt tag” or “alt description,” is the HTML attribute used to offer a textual content various for photos used on web sites. While you add an alt tag to a picture you’re displaying search engine crawlers what the pictures are. A search engine can’t determine the style of photos with out alt attributes—so it’s one other solution to enhance your Search engine marketing.

8. Size of Your Weblog Put up

One other factor that may assist together with your Search engine marketing optimization is the size of your weblog posts. Longer posts—with significant useful writing—are inclined to carry out higher than weblog posts which can be lower than 1,000 phrases.

According to Yoast, defining the textual content size of your weblog submit is kind of apparent: it’s how lengthy your textual content is. However, why does it matter? Nicely, you’ve gotten the next likelihood of rating in Google for those who write lengthy, high-quality weblog posts, of 1,000 phrases or extra…

When your textual content is longer, Google has extra clues to find out what it’s about. The longer your (optimized) textual content, the extra usually your focus key phrase phrase seems. That is no excuse for key phrase phrase stuffing although! When you optimize your copy naturally, your focus key phrase phrase will pop up right here and there all through your textual content. You can even match in additional synonyms and associated key phrase phrases.

In an extended submit, you’ll be able to add extra headings, hyperlinks and pictures—whereby you can too point out the key phrase phrase, the place related and pure. So the extra content material you’ll be able to match right into a weblog submit (whereas nonetheless including worth to readers), the extra on-topic your content material will seem and engines like google usually tend to deal with it as high-quality info.

On my weblog, I concentrate on long-form content material as a result of it ranks effectively for the area of interest I speak about in an important key phrase phrases I’m going after on Google—and in addition as a result of I’m capable of present extra beneficial content material for readers. With longer, extra thorough guides, individuals visiting my website will be capable to discover most (if not all) of the solutions they’re trying to find on any given topic.

9. Search engine marketing (Meta) Title Size

Yoast additionally checks the width of your title and allows you to know if it’s too lengthy or too quick.

When you’ve gotten the optimum size, Yoast will put a inexperienced bullet level subsequent to the headline in your Search engine marketing evaluation part (additionally pictured within the screenshot above).

10. Key phrases within the Slug (Weblog Put up Permalink)

Bloggers turn out to be accustomed to a whole lot of fascinating phrases and “slug” isn’t one which’s simply self-defined. The “slug” is the portion of the permalink that comes after the .com:

Setting the Permalink (URL) for Your Blog Posts Screenshot Example

The permalink is your entire URL, however the slug is the half that’s distinctive to every weblog submit you create. To make the slug Search engine marketing-friendly, it ought to embody the key phrase phrase that you just’ve chosen to your weblog submit.

Listed here are some examples of how I’ve used key phrase phrases within the slug:

4. Weblog Planner Promotion Guidelines

While you’re completed creating and publishing your content material, the subsequent step is to market it. A guidelines will provide help to keep in mind all the locations you hope to advertise your latest piece of content material.

Free Blog Planner Resource (Downloadable Template) Screenshot and Example

Right here’s a listing of attainable locations you would possibly wish to promote your content material:

1. Share on Your High Social Media Channels

Select the social media platforms the place your viewers spends essentially the most time on-line (and the place your content material medium suits greatest). That might embody websites like:

  • Fb or Fb teams
  • Twitter
  • Instagram
  • Pinterest or Pinterest Group Boards
  • Snapchat
  • TikTok
  • Medium

2. Schedule an Electronic mail to Your Subscribers

Each time I publish new content material on my weblog, I ship out an e-mail to my subscriber checklist, altering them to new content material and inspiring them to click on by way of and browse.

Right here’s an instance of an e-mail I despatched out selling a current explainer & information—What’s Evergreen Content material? Tips on how to Create Lengthy-Lasting Content material:

Blog Planner Example of an Email Broadcast (Screenshot) from Ryan Robinson

You’ll be able to select to ship out an e-mail replace for each new weblog submit, or you’ll be able to ship out a set of weblog posts in a single encompassing publication. Both manner, you need to use the promotion guidelines to maintain monitor of when to ship out an e-mail selling a brand new weblog submit.

3. Promote Your New Work in Current Weblog Posts

Once I write new content material I discover methods to market it with different weblog posts on my weblog. Typically I’m going again to outdated weblog posts and discover methods to slot in a hyperlink to my new content material. I additionally embody hyperlinks to outdated content material after I write new weblog posts.

In my final information about How A lot Does it Value to Begin a Weblog I wove in lots of hyperlinks to different weblog posts:

Screenshot of Blog Planning Process (Header Example)

4. Notify Everybody You Talked about in Your Weblog Put up

Once I point out somebody in a weblog submit, I like to succeed in out to them to allow them to know (significantly these with clear audiences or manufacturers that I wish to collaborate with in the future).

It’s a really good manner of networking, constructing connections and the precise influencers or manufacturers might even share your content material with their viewers.

5. Tips on how to Use the Weblog Planner Calendar (Weekly To-Do Listing)

The calendar and weekly to-do checklist included in my free weblog planner will provide help to keep on job for every merchandise talked about above.

A full editorial calendar may help you map out when to publish content material you’ve been engaged on.

Your weekly to-do checklist gives you a transparent concept of when you must full every necessary job in your weblog submit planner.

A Weekly to-do checklist would possibly look one thing like this:

Vital Observe: I’m not suggesting you must count on to jot down a whole weblog submit in a single or two days each week (particularly if it’s long-form content material like what I publish right here by myself weblog), however I do extremely advocate selecting not less than a few days every week to dedicate largely to writing—and have a publish date deliberate for every new piece of content material as a unfastened due date in your weblog planner.

Obtain My Free Weblog Planner (Printable) Bundle and Get Began In the present day

Are you prepared to make use of good habits to construct a profitable running a blog enterprise? My free weblog planner bundle is accessible as a printable set of downloadable paperwork.

Blog Planner Template (Free) Download by Ryan Robinson

What’d I miss? What are a few of your individual weblog planning habits, ideas or course of that work effectively for you?


Need My Free Weblog Planner Template (Printable & Downloadable)?

Seize my free weblog planner in printable Google Doc and PDF format (which helps me plan content material that reaches 500,000+ month-to-month readers at this time).